Services

WordPower Marketing offers writing and editing services that energize your marketing materials, making your business irresistible to your ideal customers.  We customize our services to fit your company’s unique needs and budget requirements.  Generally, there is a discount given for bundled or longer-term services.

Ghostwriting    Copywriting    Editing    Proofreading


Ghostwriting Services

Ghostwriting simply means that we will write anonymously on your behalf.  The purpose of this service is to help you write articles, blogs or even books and e-books.  If the topics are in your head, but you hate writing or don’t know how to start, hiring a ghostwriter will get the project done.  Then, your name appears in a trade or consumer magazine, marking you as the expert in your field.  Or, create marketing materials like e-books that your customers will keep and forward to their friends.  Create an arsenal of customized marketing materials and increase your credibility with the help of your ghostwriter.

The benefits of ghostwriting services:

  • Completing articles - Articles have a myriad of uses, but their main purpose is to set you apart as the “go-to” person when someone is in need of your services.  Most notably, articles are marketing tools that make you look good, but aren’t sales-y or pushy.
  • Writing blogs – You may not have the time to write a blog consistently (not a good way to keep consistent readers).  Blogs allow you more interaction with your customers.  We spend a lot of time getting to know you and your company, so your blog truly reflects your business.
  • Publishing e-books – Offer your potential customers a value-packed document in exchange for signing up for your newsletter.  E-books can easily be shared with other would-be clients.

Contact us with your ghostwriting project.


Copywriting Services

Copywriting is the art of writing sales and marketing-related materials with the purpose of persuading the reader to take action. This includes brochures, website pages, newsletters, fliers and other specialized material. Fresh and relevant content captures your customers’ attention and helps your website’s search engine rankings. Chances are, you don’t have the time or the energy to keep up with the volume of material you need to compete. That’s what we’re here for!

Marketing materials for which you may need copywriting services:

  • Website content
  • Website landing pages / sales pages
  • Newsletter or Ezine
  • Sales letters
  • Bios
  • E-mails (including auto-responders)
  • Brochures
  • Sales fliers
  • Press releases / Press kits
  • Case studies
  • Presentations
  • Print ads
  • . . . and more!

This is not an exhaustive list. If it needs words, chances are we write them.

Contact us with your specific copywriting project.


Copy Editing Services

Editing, or copy editing, improves existing material. We organize, refine and polish your thoughts for crisp, persuasive marketing materials that speak to your ideal customer.  When we’re through with your marketing content, your copy will shine and, of course, there will be no errors.

Copy editing services are perfect for you if:

  • You have marketing materials that don’t seem to be performing well.  You suspect the language needs more “punch” or the ideas need clarification or better organization.
  • You have no trouble writing, but it’s all stream-of-consciousness, so it’s hard to follow and has errors in it.  You need an editor to organize your thoughts and separate your ideas into manageable chunks so readers understand your message.
  • You have written a book or article and know it needs a “second pair of eyes” or even a third pair (after your cousin’s wife who is an English teacher) because chances are, she doesn’t know anything about marketing.

Contact us with your copy editing needs.


Proofreading Services:

Proofreading refers to the general correction of spelling, grammar and layout mistakes.  It helps create a great first impression and prevents embarrassing errors that undermine your professionalism and credibility.  Like a know-it-all mother-in-law, we nitpick everything to death, but you’ll thank us for it.

You know you need proofreading services when:

  • You’re ashamed to give out your brochure or website address.
  • You don’t know how to properly use a semi-colon, but you sprinkle them in anyhow.
  • You know there must be errors, but you can’t spot any of them yourself.
  • Your kids correct your spelling and grammar on shopping and “To Do” lists all the time.
  • You want impeccable marketing materials you’re proud (and unafraid) to show others.

Contact us with your proofreading headaches.